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Relative Units for Typography and Spacing:
Why They’re Critical in Web Design

This article will dive deep into the importance of relative units and how they can help create a visually appealing and adaptable user experience.
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Written by
Robert Trew
Published on
17 January 2022

What are Relative Units in Web Design?

Relative units are a type of measurement that adjusts based on the context in which they are used. In contrast to absolute units (like pixels), which remain fixed regardless of screen size or zoom level, relative units scale based on other elements such as the root font size, the parent element, or the viewport dimensions.

Using relative units ensures that text and layout elements adjust smoothly across different devices, screen sizes, and user preferences, creating a more responsive and accessible design.

The Difference Between Absolute and Relative Units

Absolute Units

Absolute units, like pixels (px), points, and centimeters, are fixed measurements that do not scale with the user's device or browser settings. They offer precise control over the size of elements but fail to adapt when a user resizes the window or changes the device.

Relative Units

Relative units, such as REM, EM, and VW, adjust based on a reference point. This makes them more flexible and ideal for responsive design. Relative units allow typography and spacing to scale in proportion to the user's environment, ensuring the site looks and functions well on a wide variety of devices.

When to Use Each

While absolute units provide exact control and may be useful in specific cases (e.g., fine-tuning small elements), relative units should be the go-to for most typography and spacing needs to ensure flexibility and adaptability.

Key Benefits of Using Relative Units for Typography and Spacing

1. Responsiveness

Relative units ensure that typography and layouts automatically adjust to different screen sizes. This responsiveness is crucial as more users access websites from devices with varying screen dimensions, from smartphones to large desktop monitors.

2. Accessibility

Web accessibility is about ensuring that users, regardless of their abilities, can access and interact with a website. Using relative units for font sizes allows users to easily scale text up or down without breaking the design, making content more readable for people with visual impairments.

3. Scalability

With relative units, websites can scale more fluidly, allowing for better long-term maintenance. Designers don’t need to go back and adjust fixed values for each new screen size or device, as relative units adjust automatically.

4. Consistency Across Devices

Relative units help create consistency in design. Whether viewed on a tablet, smartphone, or desktop, elements will retain their proportional sizes, ensuring a cohesive and polished look across devices.

Understanding REM and EM Units for Typography

What are REM and EM Units?

  • REM (Root EM): REM stands for "root em." It scales based on the size of the root element, typically the HTML element. If the root font size is set to 16px, then 1 REM equals 16px. The advantage of using REM is that it provides consistency across the entire site, as it always refers to the root font size.
  • EM: EM is relative to the font size of its nearest parent element. For instance, if the parent element has a font size of 16px, and you set a child element to 2 EM, the child’s font size will be 32px. The EM unit can be handy but may introduce complications when deeply nested elements inherit different font sizes.

Practical Examples

  • Setting the body text to 1.125rem will result in 18px if the root font size is 16px.
  • Using em for padding ensures that spacing will scale in proportion to the font size, keeping text and spacing balanced.

Why REM is Ideal for Font Size in Responsive Design

Adapting to the Root Element

REM units are particularly useful for responsive design because they reference the root element's font size, allowing for uniform scaling across a site. This makes REM the go-to unit for font sizes, as it ensures consistency while still allowing flexibility.

Consistency Across Devices

By using REM, you can adjust the root font size at different breakpoints, allowing your entire site to scale appropriately for mobile, tablet, or desktop users without needing to adjust individual element sizes.

Understanding EM for Responsive Typography

How EM Scales with Parent Elements

Unlike REM, which references the root font size, EM scales based on its parent element. This makes it ideal for situations where you want text or spacing to change relative to a container or component. For instance, if a heading inside a sidebar should have a different scale than the main content area, EM allows for this kind of flexible design.

When to Use EM

Use EM when you need to scale elements relative to their parent. This is especially helpful in components where you want internal elements to maintain proportions regardless of changes to the global root size.

Other Relative Units: VW, VH, and Percentages

In addition to REM and EM, there are other useful relative units such as:

  • VW (Viewport Width): A percentage of the viewport's width. For example, 1vw equals 1% of the viewport's width. VW units are often used for fluid typography that scales with the window size.
  • VH (Viewport Height): Similar to VW, but based on the viewport height.
  • Percentages: Percentages are relative to the parent element's size. They are particularly useful in setting fluid layouts and responsive designs for widths, margins, and paddings.

Accessibility Benefits of Using Relative Units

Relative units also improve web accessibility by allowing users to scale content without breaking the layout. For visually impaired users who rely on zoom functions or larger text sizes, relative units ensure that the site remains legible and well-structured even at different zoom levels.

Best Practices for Using Relative Units for Spacing

When using relative units for spacing, it's important to maintain consistency and ensure that spacing scales appropriately with typography. Using REM or EM for margins and paddings can help keep the spacing proportionate across different screen sizes and ensure that the layout remains cohesive.

Pitfalls to Avoid When Using Relative Units

  • Overcomplicating Design: Using too many different relative units can make your design harder to manage.
  • Inconsistent Scaling: Be careful when mixing absolute and relative units, as it can result in inconsistent behavior across browsers and devices.

Conclusion: Why Relative Units are Critical for Modern Web Design

Relative units are essential for creating responsive, accessible, and scalable websites. They offer flexibility that absolute units simply can't match, making them an indispensable tool for any modern web designer or developer. By adopting REM, EM, and other relative units, you can ensure that your typography and spacing will adapt to diverse user needs and device capabilities.

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Relative units FAQ

Answers to some common questions

Still have questions?

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What is the difference between REM and EM?
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REM is relative to the root font size, while EM is relative to the font size of its parent element.

Why should I avoid using pixels for typography?
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Pixels are fixed units and don’t adapt to different screen sizes or user settings, making them less ideal for responsive and accessible designs.

How do relative units improve web accessibility?
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Relative units allow users to adjust text size without breaking the layout, ensuring that content remains readable and accessible.

How do REM and EM work in tandem?
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REM is ideal for global font sizes, while EM is useful for adjusting text relative to its parent element, giving you more granular control.

Is it okay to mix relative and absolute units?
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REM is ideal for global font sizes, while EM is useful for adjusting text relative to its parent element, giving you more granular control.

Can I use relative units for both typography and spacing?
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Yes, relative units are versatile and can be used for both typography and spacing, providing flexibility and consistency across your design.

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